William van der Moolen

Professional in web content & digital design

Information designer, content strategist and product owner with a special interest in the Internet of Things, e-health and care.
I work as a consultant for enterprise-scale organisations that struggle with vast content collections. I redesign the navigation patterns of corporate intranet and internetsites, optimise results of search engines and manage their content migration projects. Experienced and everyday inspired working with mulitnational /off-shore development teams. I'm at my best at the intersections where users meet technology, content or web applications could use a designer's touch to simplify workflows and improve user experience, client adoption and business results.
As a designer by profession and care-giver in private life, I try to understand, ideate and prototype to get to a solution. My approach is hands-on and result-driven, as solutions that might become available tomorrow, won't help users that seek an answer today.
I graduated in Arabic languages. As technical writer I worked closely with the inventors of Wifi technology at AT&T/Lucent Technologies in Nieuwegein. 2023 will mark my 25th anniversary as a web professional and 16th year as web consultant via Informaat BV.